When I first joined a multi-level marketing company, it felt like destiny. Freedom. Empowerment. Community. So much so that I tattooed “trust the process” on my body as a daily reminder. But the deeper I got, the more I noticed the cracks: emotional manipulation, magical thinking, and an almost religious silencing of doubts.
If you missed last week’s episode here is the deep dive of my own experience.
That’s why I’m thrilled to share this week’s podcast interview with Robert L. FitzPatrick. Robert has been sounding the alarm on MLMs for decades, long before it was common to describe them as cult-like. He’s the author of Ponzinomics: The Untold Story of Multi-Level Marketing, co-author of False Profits, and a respected expert cited by the BBC, The New York Times, and courts alike. For years, he’s been giving people the tools (language, data, and perspective) to recognize MLMs for what they truly are: predatory business models, not opportunities.
Here is the image of the “Airplane Game” we reference in the interview
In this episode, we cover:
The Spark: Robert’s first encounter with a scam-like business in the 1980s, which pushed him into decades of research on MLMs and fraud—mirroring the way my own personal MLM experience prompted deep self-examination.
Why “Not All MLMs” Is a Myth: The business model itself is designed to funnel money upward, making it impossible for the vast majority to succeed, regardless of the company or product.
Puritan Theology & Prosperity: How old ideas linking wealth to virtue evolved into the prosperity gospel, and how MLMs exploit that mindset.
Cultural Hooks: From hustle culture to self-improvement mantras and spiritual undertones, MLMs borrow heavily from mainstream culture to recruit and retain followers.
Narrative Control: How pre-scripted objections, emotional manipulation, and silencing tactics maintain loyalty and block critical thinking—something I’ve noticed both in MLMs and high-control religious groups.
The Hard Numbers: Realistic odds of success are brutal—most recruits lose money, almost all quit within a year, and mandatory purchases like “Healthy Mind and Body” programs or the Isabody Challenge trap participants financially and emotionally.
Legality & Political Protection: If MLMs are fundamentally unfair, how are they still legal? And what protects them politically?
Beyond the MLM Mindset: MLMs don’t just drain your wallet—they reshape identities, fracture communities, and erode trust in yourself and others.
This conversation is essential for anyone curious about MLMs, whether you’ve been drawn into one, have friends or family involved, or are simply interested in understanding how these systems work under the surface. Robert’s insights give us not just the numbers, but the language and tools to recognize the scam and the courage to break free from it.
Tune in for an eye-opening conversation that goes beyond the hype and digs into the real human cost of MLMs.
In recent decades, the Law of Attraction has become one of the most influential belief systems in wellness, self-help, and multilevel marketing (MLM) circles. Its premise is seductively simple: your thoughts shape your reality. Think positively, and abundance will flow; dwell on negativity, and you’ll attract misfortune.
We have discussed the pitfalls of Law of attraction in a previous episode, you can find here.
🎙️ Another throwback episode is linked below, where I unpack my journey from wellness fanatic within MLM into a high-control religion. Together, we explore the wild “crunchy hippie to alt-right pipeline.” 🌿➡️🛑 social media, influencers, and wellness hype quietly nudge people toward extreme ideas, and in this episode, we break down exactly how. 🎧🔥
This modern doctrine of “mind over matter” is often traced to The Secret (2006) by Rhonda Byrne, but its genealogy is much older. It reaches back to New Thought philosophy of the 19th century, where figures like Ralph Waldo Emerson, Phineas Quimby, and later Mary Baker Eddy (founder of Christian Science) claimed that divine thought itself was the engine of reality. These Mind Cure and faith healing movements linked spirt and matter together. Disease, poverty, and suffering were seen as products of “wrong or stinking thinking.” Salvation was not just spiritual but cognitive: change your thinking, change your life.
and so again I say: It is shockingly right instead of shockingly wrong of you to be prosperous. Obviously, you cannot be very happy if you are poor and you need not be poor. It is a sin. –Catherine Ponder (The Dynamic Laws of Prosperity)
In fact, it is the search for spiritual healing of the body that led to what is known today as prosperity consciousness or in Christian evangelism, it’s prosperity theology.
That intellectual lineage matters because it shows how the Law of Attraction has always been more than a harmless pep talk. It represents a cosmology of control, one that locates all responsibility (and blame) within the individual mind. As we have discussed many times before, Jonathan Haidt observes in The Righteous Mind, belief systems serve a dual function: they bind communities together and blind them to alternative explanations.
In this sense, the Law of Attraction doesn’t just inspire positive thinking; it narrows. By framing success and failure as purely mental vibrations, it obscures structural realities like economic inequality, physical health and genetic limitations, racism, or corporate exploitation.
And that narrowing is precisely what makes it the perfect handmaiden to MLM culture.
When Positive Thinking Becomes a Business Model
Robert L. FitzPatrick, in False Profits and Ponzinomics, describes MLMs as “endless chain” recruitment schemes. What sustains them isn’t product sales but the constant influx of hopeful recruits. Yet these schemes require something more than numbers: they require belief.
Here, the Law of Attraction becomes the MLM’s best salesman. Distributors are told:
Failure isn’t about the structure of the business; it’s about your mindset.
Doubt is “negative energy” that will block your success.
Quitting is not just a business choice but a moral failing.
In the Amway training program, the “ABCs of Success” are “Attitude, Belief and Commitment.” Attitude was the key which must be guarded. Don’t let anyone steal your attitude. Negative was defined as “whatever influence weakens your belief and commitment in the business” -False Profits
This is where Norman Vincent Peale’s “positive thinking” gospel dovetails with MLM. In his 1948 book Positive Thinking for a Time Like This, Peale popularized the phrase
“Let go and let God. Let Him take over your life and run it. He knows how.”
While originally a call to spiritual surrender, the phrase has since been weaponized in countless contexts from Holiness movements to Alcoholics Anonymous to prosperity preaching. At its worst, it functions as a silencer: don’t question, don’t resist, don’t think critically. Just “let go,” and trust that outcomes (or uplines) will provide.
Eastern Orthodox Christianity has a word for this: prelest. It’s the belief that human beings are so easily deceived that any private sense of spiritual progress — a feeling of clarity, joy, empowerment, even a mystical experience — can’t be trusted on its own. Without humility and the guidance of a spiritual father, you’re told it may just be pride, delusion, or the devil in disguise.
That’s the trap: you can’t trust your own mind, heart, or gut. The only “safe” option is obedience to the system. Which is exactly how MLMs and other high-control groups operate — undermining self-trust to keep you dependent.
Nietzsche would have called this a kind of slave morality, a belief system that encourages resignation to suffering rather than rebellion against unjust structures. The Law of Attraction, framed in this way, doesn’t challenge MLM exploitation; it sanctifies it.
More powerful than any product, charismatic leader, or compensation plan, the MLM mindset materials (the tapes, courses, and “personal development” kits) are the prime tools used to recruit and control distributors. Once you’re in the system, you’re encouraged to buy these materials week after week, keeping you invested emotionally and financially while feeding the company’s bottom line.
I went back through my Facebook to find some goodies for you! 😜This photo says “My energy creates my reality. What I focus on is what I will Manifest.” Here is the original caption so you can hear how brainwashed I was. “💥🙌🏼Belief is a feeling of certainty about something, driven by emotion. Feeling certain means that it feels true to you and therefore it is your reality. 💥🙌🏼 💪🏼 What you focus on you find 💪🏼 👀 You’ve got to believe it, to see it 👀”
Flashback to my first corporate event Aug 2016. My upline purchased my flight basically forcing me to go.
My caption at the time: 🤮
🔥IGNITE YOUR VISION! 🔥 ⚡Attended an event that changed my life. Showed me the massive vision of this company. 🤗Join our passionate, growing team of 18-35-year-olds striving for extraordinary lives and ownership of health, dreams, and contributions. 🤩Returning to this LIFE CHANGING event soon! Nashville, TN—let’s learn, grow, and celebrate!
Sounds inspiring, right? Except what they’re really selling is mandatory product purchases, endless hype, and a community that keeps you chasing the next status milestone. That “massive vision” isn’t about your health or dreams—it’s about the company’s bottom line.
Words like passionate, extraordinary, innovators, ownership are carefully chosen psychological nudges, making you feel like life itself is on the line if you’re not on board. And the countdown to the next “life-changing” event? Keeps you spending, attending, and emotionally hooked.
This is exactly what FitzPatrick calls out in Ponzinomics: the sales rep is the best customer. Only a tiny fraction of participants earn anything; the rest are paying to stay inspired.
More flashback images from my cult days….
The Psychological Toll
When these elements collide the New Thought inheritance of “mind over matter,” Peale’s positive thinking, religious community networks and MLM compensation plans… the result is a high-control environment dressed in empowerment language.
The outcomes are rarely empowering:
Blame and guilt when inevitable losses occur.
Anxiety from the demand to maintain “high vibrations.”
Suppression of doubt, lest skepticism be mistaken for weakness.
Financial harm disguised as personal failure.
In wellness communities, this logic extends beyond money. If essential oils don’t heal your illness, it’s because your mindset was wrong. If the diet doesn’t work, it’s because you didn’t “believe” enough. Structural realities (biology, medicine, inequality) are flattened into personal responsibility.
As Haidt warns, morality (and by extension ideology) can both bind and blind. The Law of Attraction, when paired with MLM, binds participants into a shared culture of hope and positivity while blinding them to exploitation.
Connecting the Dots: Bodybuilding, Metabolism & Team Isagenix
A couple weeks ago on the podcast, I shared about my bodybuilding years and the metabolic fallout I still live with today. I had forgotten how much of that season was actually entangled with my Isagenix obsession. My upline (the couple who enrolled me) were a part of Team Isagenix®, and I craved the validation of being “seen” as a successful athlete inside that community.
The requirements were brutal: placing in the top three of multiple competitions in a short span of time. So, between May 2017 and October 2018, I crammed in four shows in just 18 months. No off-season. No recovery. Just constant prep cycles. My metabolism never had a chance to stabilize, and I pushed myself past healthy limits. I wrecked my body and I’m still paying the price.
This is why I push back so hard when people insist that success is all about having a “positive enough” attitude to manifest it. My mindset was ironclad. What I lacked the conscious awareness that valued human health over recruitment and body image. That drive wasn’t just about stage lights and trophies. It was about proving my worth to an MLM culture that dangled prestige as the price of belonging. Team Isagenix® made the bar steep, and I was determined to clear it, no matter the cost.
And if you need proof of how deep this “mindset over matter” indoctrination goes, look no further than my old upline…now rebranded as a Manifestation Coach. Picture the classic boss-babe felt hat, paired with a website promising “signature mindset tools for rapid results.” According to her, if fear or doubt was “shrinking your dreams,” this was your moment to “flip it.” She name-drops 8-figure companies, influencers, and visionaries (the usual credibility glitter) while selling memberships, live events, and 7-day challenges.
It’s the same pitch recycled: your struggle isn’t systemic, it’s your mindset. If you’re not living your “life you truly love,” it’s because you haven’t invested enough in flipping the script (with her paid framework, of course). The MLM grind culture just got a new coat of “manifesting” paint.
🧠 Isagenix Programs & Their Psychological Impact
Healthy Mind and Body Program: A 60-day “mindset” initiative framed as holistic wellness. In practice, it ties product use to personal development, creating behavioral conditioning and binding members into a sense of shared identity and belonging. 🚩
IsaBody Challenge: A 16-week transformation contest requiring regular Isagenix product purchases. Completion comes with swag and vouchers; finalists are paraded as “success stories,” gamifying loyalty and dangling prestige as bait. The grand prize winner earns $25,000 but most participants earn only deeper entanglement. 🚩
Team Isagenix: Marketed as a prestige group for elite athletes with current national certifications, offering exclusivity and aspirational branding. This elevates certain members as “proof” of the products’ legitimacy, fueling both loyalty and recruitment. 🚩
Product Consumption: Isagenix requires 100 PV every 30 days just to remain “active.” This equates to about $150/month you HAVE to spend. On paper, bonuses and ranks promise unlimited potential. In reality, most associates struggle to recoup even their monthly product costs. Personal development rhetoric and community belonging often eclipse these financial realities, keeping participants cycling through hope, debt, and blame. 🚩
🤮🐦🔥 “Transform Your Life with Isagenix | Empowering Wellness and Wealth” 🐦🔥 🤮
Watch closely, because this is where the magic happens: the company paints a picture of limitless opportunity, but as Robert L. FitzPatrick lays out in Ponzinomics, the secret is that the sales rep is the best customer. That’s right… the real profits aren’t coming from your vague dreams of financial freedom; they’re coming from the people who are already buying the products and trying to climb the ranks.
The numbers don’t lie. According to Isagenix’s own disclosure: the overall average annual income for associates is $892. Among those who actually earned anything, the average jumps to $3,994. Do the math: $892 ÷ $3,994 ≈ 0.223 — meaning only about 22% of associates earn anything at all. The other 78%? Zero. Nada. Zilch.
And before you start fantasizing about that $3,994, remember: that’s before expenses. Let’s run a realistic scenario based on actual product spend:
$150/month on products or promotional materials = $1,800/year → net ≈ $2,194 − $1,800 = $1,194 before other costs.
Factor in travel, events, or socials? That $1,194 could easily drop to near zero…or negative.
The point: the so-called “income potential” evaporates fast when you account for the mandatory spending MLMs require. The only thing truly transformed is the company’s bottom line, not yours.
No wonder the comments are turned off.
Apparently, nobody actually crunches the numbers while the marketing spiel promises energy, strength, and vitality as if a shake could fix financial exploitation, metabolic burnout, and guilt-tripping at the same time.
My story is just one case study of how these tactics play out in real lives: I was recruited through trusted connections, emotionally manipulated with promises of transformation, pressured into relentless product use, and left with financial strain and long-lasting health consequences. That’s the “empowerment” MLMs sell and it’s why scrutiny matters.
Cultural Ecosystems That Enable MLMs
MLMs don’t operate in a vacuum. They flourish where belief structures already normalize submission to authority, truth-claims, and tightly networked communities. Evangelicals and the LDS Church provide striking examples: tight-knit congregations, missionary training in persuasion, and a cultural emphasis on self-reliance and communal obligation create fertile ground for recruitment.
Companies like Nu Skin, Young Living, doTERRA, and Melaleuca have disproportionately strong followings in Utah and among Mormon communities. FitzPatrick notes that MLMs thrive where trust networks and shared values make persuasion easier. The kind of environment where aspirational marketing and “prestige” teams can latch onto pre-existing social structures.
In short, it’s not just the products or the promises of positive thinking; it’s where belief, community, and culture all collide… that allows MLMs to hook people and keep them chasing elusive success.
Beyond Magical Thinking
The critique, then, is not of hope or positivity per se, but of weaponized optimism. When mantras like let go and let God or just thinking positive to manifest it are used to shut down discernment, discourage action, or excuse exploitation, they cease to be spiritual tools and become instruments of control.
Nietzsche challenged us to look beyond systems that sanctify passivity, urging instead a confrontation with reality even when it is brutal. FitzPatrick’s work extends this challenge to the world of commerce: if we truly care about empowerment, we must be willing to see how belief systems can be manipulated for profit.
That’s why MLMs and the Law of Attraction deserve scrutiny. Not because they promise too much, but because they redirect responsibility away from unjust structures and onto the very people they exploit.
Coming Up: A Deeper Dive
Next week on the podcast, I’ll be speaking with Robert L. FitzPatrick, author of False Profits and one of the world’s leading experts on MLMs. With decades of research, FitzPatrick has testified in court cases exposing fraudulent MLM schemes and helped unravel the mechanisms behind these multi-billion-dollar operations. He’s seen firsthand how MLMs manipulate culture, co-opt spirituality, and turn belief itself into a product.
Stay tuned. This is a conversation about more than scams, it’s about the machinery of belief, and how it shapes our lives in ways we rarely see.
Byrne, Rhonda. The Secret. New York: Atria Books, 2006.
Eddy, Mary Baker. Science and Health with Key to the Scriptures. Boston: The Christian Science Publishing Society, 1875.
Emerson, Ralph Waldo. The Essential Writings of Ralph Waldo Emerson. Edited by Brooks Atkinson. New York: Modern Library, 2000.
FitzPatrick, Robert L. False Profits: Seeking Financial and Spiritual Deliverance in Multi-Level Marketing and Pyramid Schemes. Charlotte, NC: Herald Press, 1997.
FitzPatrick, Robert L. Ponzinomics: The Untold Story of Multi-Level Marketing. Charlotte, NC: Skyhorse Publishing, 2020.
Haidt, Jonathan. The Righteous Mind: Why Good People Are Divided by Politics and Religion. New York: Vintage Books, 2012.
Nietzsche, Friedrich. On the Genealogy of Morals. Edited by Walter Kaufmann. New York: Vintage Books, 1989 (originally published 1887).
Peale, Norman Vincent. Positive Thinking for a Time Like This. New York: Prentice-Hall, 1948.
Quimby, Phineas P. The Quimby Manuscripts. Edited by Horatio W. Dresser. New York: Thomas Y. Crowell, 1921.
Wallace, David Foster. “Consider the Lobster.” In Consider the Lobster and Other Essays. New York: Little, Brown, 2005. (Useful on consumer culture critique, if you want a modern edge.)
Today we’re unpacking several interwoven topics I’ve explored in my writing before why people get drawn into high-control environments and how forgiveness in Christian culture is often weaponized, not as a path to healing, but as a tool to silence victims and protect institutions. This isn’t just a personal issue; it’s an institutional one.
This came into sharp focus after Erika Kirk, Charlie Kirk’s widow, said she forgives her husband’s killer. I’m not here to critique her grief, that’s her own process. What I want to explore is the cultural framework that makes this kind of forgiveness expected, celebrated, and even demanded in evangelical spaces. I have a MUCH MUCH longer blog linked here if you want to go much deeper than I plan to cover today.
Before even touching forgiveness, let’s pause on why this moment is so primed for revivalist recruiting. Sociologists and psychologists have long noted that people are most vulnerable to high-control groups (whether churches or MLMs) during times of disruption and emotional chaos.
Laura Dodsworth, in her book Free Your Mind, calls this a “blip.” A blip is any disruption that cracks our normal defenses: loss, illness, exhaustion, grief. Even smaller stressors (Think HALT) Hunger, anger/anxiety, loneliness or being tired can chip away at our resistance. Push long enough, and the conscious mind collapses into a state of openness, hungry for belonging and ready to absorb new narratives.
That’s exactly what makes funerals, memorials, and major crises fertile ground for recruitment. Orwell nailed it in 1984:
“Power is in tearing human minds to pieces and putting them together again in shapes of your own choosing.”
Jehovah’s Witnesses even admit to targeting what they call “ripe fruit”-the recently bereaved. In Brazil, recruiters have driven cars with loudspeakers through cemeteries on All Souls’ Day, broadcasting sermons to tens of thousands of mourners. That isn’t compassion; it’s strategic exploitation. Naomi Klein would call it the Shock Doctrine: trauma as an entry point for control.
We’re seeing the same tactics play out online right now. Someone posts about “returning to church” after years away, and within hours their feed fills with love-bombing-likes, comments, and digital hugs. It feels affirming, but it’s also classic manipulation: vulnerability plus attention equals a wide-open door into manipulation.
And so it’s no surprise that revivalist energy is surging in the wake of Kirk’s death.
Situational vulnerability + orchestrated belonging = fertile ground for expansion.
The Myth of “Christlike” Forgiveness
This brings us back to forgiveness. I want to be CLEAR HERE, obviously Erika Kirk wasn’t coerced into forgiving, but in evangelical culture forgiveness is never entirely personal, it’s baked into the ethos. The more you forgive, the more “Christlike” you appear.
Matthew 6:14–15“For if you forgive others their trespasses, your heavenly Father will also forgive you, but if you do not forgive others their trespasses, neither will your Father forgive your trespasses.”
That expectation is dangerous. Forgiveness is sacred when it grows out of genuine healing. But when demanded prematurely, it becomes a weapon. Survivors are told to “forgive as you’ve been forgiven” before they’re ready, before their pain is acknowledged, and typically long before their abuser is held accountable.
Pete Walker, in The Tao of Fully Feeling, argues that forgiveness is not a one-time act but a continual choice and that choice only works after grief, rage, and hurt are fully processed. Skip that, and forgiveness turns into compliance, a way to silence anger and keep victims stuck.
In other words: real forgiveness empowers the survivor. Weaponized forgiveness protects the institution.
How Churches Use Forgiveness to Protect Themselves
We’ve seen this pattern across evangelical institutions:
The Guidepost Report (2022) exposed that SBC leadership maintained a secret list of over 700 abusive pastors, shielding them from consequences while survivors were ignored, discredited, or retaliated against.
Jennifer Lyell, an SBC abuse survivor, was vilified by church leadership when she came forward. Instead of support, she was publicly shamed, and her abuser faced no consequences.
Christa Brown, another survivor, spent years advocating for reform after being assaulted by her youth pastor. The SBC’s response? Stonewalling, gaslighting, and further silencing.
Jehovah’s Witnesses have a longstanding pattern of protecting sexual predatorsunder their “two-witness rule,” which requires at least two people to witness abuse for it to be considered valid. This impossible standard allows abusers to go unpunished while victims are shunned for speaking out.
In each case, forgiveness isn’t about healing. It’s about compliance, silence, and institutional survival.
Nietzsche, Freud, and the Cycles of Guilt
This isn’t new. Nietzsche warned that Abrahamic religions hijacked older wisdom traditions, reframing them into systems of obedience rather than life-affirmation. Freud saw religion as a kind of collective neurosis, trapping people in loops of guilt and repression.
What is ironic, Freud’s own psychoanalytic model looks eerily similar to the religious structures he critiqued. As historian Bakan and others have suggested, Freud may have drawn (consciously or not) on Jewish mysticism, replacing priests with analysts, confession with therapy, sin with repressed desire. In trying to explain away religion, Freud ended up reproducing its patterns in secular form. In other words, the pattern of taking human vulnerability and channeling it into control runs deep.
And this is where Laura Dodsworth’s idea of the “blip” becomes so relevant. The blip is that moment of rupture…when you’re grieving, disoriented, exhausted, or otherwise cracked open. Your defenses are down, your critical mind isn’t firing at full strength, and the brain is searching for something to hold onto. In these liminal spaces, new ideologies rush in.
That’s why this moment is so ripe for revivalist energy. It’s not just about forgiveness…it’s about the total atmosphere of grief and disruption that can act as a blip. And high-control groups know it. It’s why political movements, religious revivals, and even MLMs wait for crisis points: job loss, divorce, a death in the family. The blip isn’t compassionately held-it’s exploited.
So when we watch something like Kirk’s memorial, we’re not just seeing personal mourning. We’re watching a social script unfold, one that revivalists know how to activate. In this script, forgiveness, obedience, and “turning your life over” aren’t neutral virtues—they become instruments of recruitment. Which means the real question isn’t should people forgive, but who benefits when forgiveness and emotional openness are demanded at the exact moment people are least able to resist?
Sources & Recommended Reading
Laura Dodsworth, Free Your Mind: The New World of Manipulation and How to Resist It (2023) – esp. Chapter 10, “Watch Out for the Blip.”
George Orwell, 1984 (1949) – “Power is in tearing human minds to pieces…”
Naomi Klein, The Shock Doctrine: The Rise of Disaster Capitalism (2007).
Pete Walker, The Tao of Fully Feeling: Harvesting Forgiveness out of Blame (1996).
Friedrich Nietzsche, On the Genealogy of Morals (1887); The Antichrist (1895).
Sigmund Freud, The Future of an Illusion (1927).
David Bakan, Sigmund Freud and the Jewish Mystical Tradition (1958).
Political scientists have long found that our opinions are shaped more by group identity than by rational self-interest. As Jonathan Haidt explains in The Righteous Mind, politics is deeply tribal—we’re hardwired to align with groups, not necessarily because they offer truth, but because they provide belonging.
As I’ve been navigating the deconstruction, ex-Christian, ex-cult communities, I’ve noticed for many, the radical progressive left becomes their new “safe” community, offering a clear moral hierarchy—oppressed vs. oppressor, privileged vs. marginalized. It mirrors what they once found in their faith.
But here’s the problem: the partisan brain, already trained in “us vs. them” thinking, doesn’t become freer—it simply finds a new orthodoxy.
These words dominate the language of social justice activism, but what do they actually mean? If you take them at face value, you might think they’re about fighting discrimination or ensuring equal opportunity.
But if you really listen—if you really follow the ideology to its core—it all comes back to one thing: capitalism.
For the radical left, capitalism isn’t just an economic system; it’s the system—the root of all oppression. The force that creates every hierarchy, every disparity, every injustice.
When they say systemic racism, they don’t mean individual prejudice or even discriminatory laws—they mean the entire capitalist structure that, in their view, was built to privilege some and exploit others.
And here’s the part that’s honestly exhausting—watching the same deconstruction folks preach about “decolonizing healing” and “Christian nationalism” in the same breath while pushing trauma support for religious survivors—all while being knee-deep in Critical Race Theory.
It’s one thing to acknowledge past harms. But this ideology just piles on more depression and anxiety without offering real solutions.
Let’s get real: this isn’t healing. It’s more of the same toxic division and victimhood—repackaged as activism.
And if you think I’m exaggerating, just listen to this clip from my interview last season with the founder of Tears of Eden, a nonprofit supporting survivor of spiritual abuse:
Katherine Spearing: (Timestamp 4:32) “Now, like, one of the things that I have committed to—who knows how long it will last—I don’t listen to white men. Like, I don’t listen to white men’s podcasts, I don’t listen to white men on TV, white men sermons, I don’t read white men’s books, and I miss ZERO things by not listening to white men. There is amazing material created by BIPOC, queer-identifying people, women—I miss ZERO things not listening to white men. And we, as a culture—especially in fundamentalist spaces—have platformed white men as voices of authority and trust.”
Now let’s take Nikki G. Speaks, who also works with Tears of Eden. Her book frames Christian nationalism as the root of systemic oppression, defining it in a way that casts anyone with conservative values or moral convictions as complicit. And it’s not just an argument—it’s being packaged as trauma recovery. Just look at how it’s marketed:
“Hearing the same controlling language in our laws that I heard in church feels like a step backward in my healing.”“It’s like my trauma has left the church and entered our government—it’s a reminder of how pervasive these beliefs can be.”
This isn’t about healing—it’s about turning political disagreement into personal trauma. And this is just one example of how therapy spaces are being used to enforce ideology rather than foster true recovery.
Let that sink in.
This is what is being promoted under the guise of “healing.”
This isn’t about liberation. It’s about swapping one dogma for another, one form of control for another. And the worst part?
It’s being fed to people who have already been deeply wounded, offering them more alienation and resentment instead of real recovery.
This is where intersectionality comes in.
Coined by Kimberlé Crenshaw in the 1980s, intersectionality originally described how different forms of discrimination—race, gender, class—could compound. But in the hands of modern activists, it’s become something much broader—a blueprint for how capitalism oppresses everyone.
Race? Capitalism’s fault. Gender? A hierarchy created by capitalism. Policing? A tool of capitalism to protect property and maintain order. Disability? Even that, they argue, is socially constructed through a capitalist framework that determines who is “productive” and who isn’t.
The goal isn’t reform—it’s destruction. Private property, free markets, law enforcement, even objective truth itself—everything is viewed as an extension of capitalism’s oppressive grip. And because the U.S. Constitution protects that system, it too is labeled a racist, colonialist document that must be overturned.
This is why, no matter what progress is made, America will always be deemed a racist society by those who see racism and capitalism as inextricably linked. And if you think this sounds extreme, just wait—because the next frontier, Queer Marxism, takes it even further. This emerging ideology argues that capitalism didn’t just create economic classes but created gender itself. That masculinity and femininity aren’t just cultural norms, but capitalist inventions designed to uphold oppression.
The radical goal? Not just to redefine gender—but to abolish it entirely.
Today, I’m joined by someone who saw this ideology take over firsthand.
Suzannah Alexander is the writer behind Diogenes in Exile and a self-described whistleblower. Her journey took a sharp turn when she returned to grad school to pursue a master’s in clinical Mental Health Counseling at the University of Tennessee. Instead of a rigorous academic environment, she found a program completely entrenched in Critical Theories—one that didn’t just push radical ideas but actively rejected her Buddhist practice and raised serious ethical concerns about how future therapists were being trained. Believing the curriculum would do more harm than good, she made the difficult decision to leave.
Since then, Suzannah has dedicated herself to investigating and exposing the ideological capture of psychology, higher education, and other institutions that seem to have lost their way.
Today, we’re pulling back the curtain on what’s really happening in academia and the mental health field—how radical ideologies are shaping the next generation of therapists, and what that means for all of us.
This isn’t just about politics.
This is about the fundamental reshaping of how we think about identity, human nature, and even reality itself.
Buckle up—this conversation is going to challenge some assumptions.
Let’s get into it.
The ‘Shell Game’ of Autonomy vs. Collectivism
In the counseling profession, the ACA (American Counseling Association) Code of Ethics emphasizes autonomy as a fundamental value. Counselors are meant to respect the autonomy of their clients, allowing them to make decisions based on their own needs, values, and beliefs. However, there’s a disturbing contradiction in the way this value is applied.
Suzannah points out a glaring issue: while the ACA Code of Ethics pushes for autonomy on an individual level, the broader agenda within counselor training increasingly prioritizes societal goals—often driven by collectivist ideologies—over the well-being of the individual client. She likens this contradiction to a “shell game,” where one thing (autonomy) is promised, but what you get is something entirely different: an emphasis on societal goals and moral frameworks that favor groupthink over personal decision-making.
From Competence to Conformity: The New Standard for Counselor Training
In Suzannah’s story, she highlights how counseling programs have made a troubling shift from evaluating students based on competence—their ability to effectively help clients—to assessing whether they’re willing to “confess, comply, and conform.” This process, Suzannah describes, is what she terms “ideological purification.”
This ideological purification isn’t about developing professional skill; it’s about enforcing a prescribed set of beliefs. Under the influence of CACREP (Council for Accreditation of Counseling and Related Educational Programs) standards, students are now pressured to align their personal values and beliefs with certain ideological standards. For Suzannah, this was most evident in how multicultural counseling courses and other required coursework increasingly centered around critical race theory, intersectionality, and social justice activism.
Suzannah asks: How can this ideological shift affect students who resist, and what happens when they’re coerced into aligning with values that aren’t their own?
The danger here is twofold: students who resist this ideological conditioning may find themselves marginalized, pushed out of programs, or forced into an uncomfortable position where they feel pressured to abandon their own beliefs. This, Suzannah argues, creates a chilling atmosphere for anyone who doesn’t conform to the prescribed worldview.
Ideological Purity in Counselor Training: What’s at Stake?
Suzannah’s personal experience with CACREP’s “dispositions” exemplifies the pressure to align personal beliefs with ideological standards. She shares that this led to her being placed on a “Support Plan”—essentially a probationary period where she was expected to prove her ideological compliance. This was compounded by verbal abuse from professors who seemed intent on forcing her to adopt a specific worldview, regardless of her personal or professional integrity.
Suzannah reflects: How did this ideological enforcement affect her professional integrity? The pressure to abandon her personal beliefs and adopt prescribed values made her question whether counseling, a field that should center around helping individuals find their own path, had become more about enforcing conformity than fostering autonomy.
The Impact of Ideological Capture on Effective Therapy
Suzannah’s concerns go beyond her own experience; she warns of the long-term consequences of this ideological capture on the broader counseling profession. As the training process increasingly focuses on ideological purity rather than competence, it undermines the very foundation of therapy—trust, autonomy, and the ability to genuinely help clients.
Suzannah argues that when counselor training programs force students to abandon their personal beliefs, they create a system where the ability to genuinely help clients is compromised. Counselors may find themselves unable to offer support that reflects the true diversity of their clients’ experiences—particularly those who may not share the same ideological framework. This ideological conditioning poses a real threat to the integrity of the counseling profession as a whole.
The Long-Term Consequences: A Dangerous Path
The future of the counseling profession, as Suzannah warns, is in jeopardy if this trend of ideological conformity continues. What once was a field designed to support individuals in navigating their personal struggles is at risk of becoming another ideological tool, where practitioners are forced to conform to an orthodoxy rather than providing true, individualized care.
As Suzannah explains, the core values of counseling—such as autonomy, respect for the individual, and the ability to help clients work through their unique experiences—are being overshadowed by an agenda that prioritizes ideological purity. If this trend continues, it may lead to a future where counselors are more concerned with political correctness than the well-being of their clients.
The Final Question: Is Healing Possible in This New Environment?
Suzannah’s story raises critical questions about the future of counseling and mental health support in an increasingly ideological landscape. How do counselors maintain their professional integrity in a system that demands conformity? How can clients receive true support when the professionals meant to help them are being trained under such an ideological framework?
The answers to these questions will shape the future of mental health care. If the trend of ideological capture continues, it may very well reshape the profession into something unrecognizable—an environment where therapy becomes just another vehicle for ideological control, rather than a space for healing and personal growth.
Have thoughts on this?Join the conversation! If you’ve experienced the impact of ideological conformity in mental health training or therapy, share your story in the comments or send us a message. The more we understand the forces shaping mental health care, the better equipped we are to fight for a future where autonomy and true healing are at the center of care.
I had a lot of different topics in mind for my final solo episode of Taste of Truth Tuesdays Season 3. For example, The Stress-Mitochondria Connection: How B vitamins, Taurine and Magnesium Fuel your Energy, A world without religion: Freedom or Fragmentation, How Emotional Trauma contributes to Chronic Pain or the Social Media Dilemma How to Break Free from the Digital Grip… But then, a new development landed right in my lap—one that perfectly encapsulates the concerning trends I’ve been observing in the deconstruction, ex-Christian, anti-MLM, and ex-cult communities.
My friend Brandie, who I had on in Season 2 for the episode From Serendipity to Scrutiny, recently blocked me. And why? Because I simply pushed back and asked questions. We’d had some private conversations in the DMs that had already raised red flags for me, but apparently, even the slightest bit of pushback was enough to get me cut off. This isn’t just about one friendship—it’s about a much bigger pattern I’ve seen unfolding.
The Deconstruction Pipeline: When Leaving a High-Control Group Means Entering Another
One of the biggest ironies in the ExChristian circles is how quickly people flee high-control religious environments only to land in equally dogmatic ideological spaces. This isn’t a coincidence—it’s human nature. As Jonathan Haidt lays out in The Righteous Mind, our reasoning evolved more for argumentation than truth-seeking. We are wired for confirmation bias, and when we leave one belief system, we often replace it with another that feels equally absolute but now appears “rational” or “liberating.”
This is where figures like Steven Hassan and Janja Lalich come in (because this isn’t just about Brandie) self-proclaimed experts on cults who, ironically, exhibit the same control tactics they claim to expose. Hassan, a former Moonie turned cult deprogrammer, has made a career out of helping people escape authoritarian religious systems. But a deeper look at his work reveals an ideological bent (it’s hard to ignore). He frequently frames conservative or traditional religious beliefs as inherently cult-like while giving progressive or leftist movements a pass. He has called Trumpism a cult but is conspicuously silent on the high-control tactics within certain progressive activist spaces. His criteria for what constitute undue influence seem to shift depending on the political context, (BITE model) making his framework less about critical thinking and more about reinforcing his preferred ideological narrative. I did what Hassan won’t: use his own model to break down the mind control tactics of the extreme left.
Janja Lalich follows a similar pattern. A (supposedly) former Marxist-Leninist, she applies her cult analysis primarily to religious and right-wing groups while glossing over the coercive elements in the far-left spaces she once occupied (or still does). Her work is valuable in breaking down how high-demand groups operate, but she, too, appears to have blind spots when it comes to ideological echo chambers outside of the religious sphere. These represent a pattern rather than an isolated incident. Other platforms like (The New Evangelicals,Dr. Pete Enns (The Bible for Normal People), Eve was framed,Jesus Unfollower, Dr. Laura Anderson just to name a few.) highlight control tactics when they appear in traditional or conservative groups but fail to apply the same scrutiny to their own ideological circles.
This selective analysis creates a dangerous illusion: it allows people leaving fundamentalist religious spaces to believe they are now “free thinkers” while unknowingly adopting another rigid belief system. The deconstruction pipeline often leads former evangelicals straight into progressive activism, where purity tests, ideological loyalty, and social shaming operate just as effectively as they did in the church. The language changes: “sin” becomes “problematic,” “heresy” becomes “harmful rhetoric”, but the mechanisms remain the same.
Haidt’s work on moral foundations helps explain this phenomenon. Progressive and conservative worldviews are built on different moral intuitions, but both can be taken to extremes. The key to avoiding ideological capture is intellectual humility—the ability to recognize that no belief system has a monopoly on truth and that reason itself can be weaponized for tribalism.
John Stuart Mill warned of this centuries ago: the greatest threat to truth is not outright censorship but the cultural and social pressures that make certain ideas unspeakable. Greg Lukianoff and Jonathan Haidt’s The Coddling of the American Mind echoes this concern, showing how overprotective thinking and emotional reasoning have created a generation that confuses disagreement with harm.
Franklin O’Kanu’s concept of the “fake intellectual” is particularly relevant here—people who claim to be champions of free thought while aggressively enforcing ideological orthodoxy.
In this episode, through my experience with Brandie, I’ll illustrate how skepticism is selectively applied, and how ‘critical thinking’ communities can become just as dogmatic as the systems they reject. And unlike Hassan or Lalich, my connection with Brandie was personal. And that’s why I felt this warranted an entire podcast episode. Because what happened with her is a microcosm of a larger issue: people leaving high-control spaces only to re-enter new ones. They are convinced that this time, they’ve finally found the “truth.” Spoiler alert: that’s not how truth works.
So, let’s talk about it.
Blocked for Asking Questions
Recently, Brandie posted on Instagram about DARVO—a psychological tactic where abusers Deny, Attack, and Reverse Victim and Offender to avoid accountability. I agree that MLMs use DARVO. But I wanted to add friendly pushback, that I’ve noticed anti-MLM advocates use similar tactics to silence critics—especially when it comes to questioning the food industry— but she had turned the comments off.
DARVO stands for Deny, Attack, Reverse Victim and Offender—a tactic frequently used by abusers, cult leaders, and high-control groups when they’re called out. It flips accountability on its head, making the person asking legitimate questions seem like the aggressor while the actual manipulator plays the victim.
How MLMs Use DARVO
Multi-Level Marketing (MLM) schemes thrive on DARVO because their entire business model is built on deception. Here’s a classic example:
Deny – A distributor is confronted with the fact that 99% of people in MLMs lose money. Instead of addressing the data, they deny it completely: “That’s just a myth! I know tons of people making six figures!”
Attack – When pressed further, they go on the offensive, accusing the skeptic of being negative or jealous: “Wow, you’re so close-minded. No wonder you’re not successful!”
Reverse Victim and Offender – Finally, they paint themselves as the victim and the questioner as the bully: “I’m just a woman trying to build a business and empower others. Why are you trying to tear me down?”
This tactic shuts down meaningful discussion and keeps people trapped in a system that exploits them.
Do you know what else exploits individuals? Fear and propaganda.
I saw this firsthand in a recent conversation with a friend who’s deeply entrenched in leftist ideologies and what I’d call “Trump Derangement Syndrome.” She shared a post warning people to change their bank accounts because of a false claim that Elon Musk’s staff had access to personal financial data. I pointed out that the post was misinformation, but instead of engaging with the facts, the conversation quickly shifted in a way that mirrors the DARVO tactic.
First, she denied that the post could be harmful or misleading. Then, she attacked me for not understanding the larger “fear” that people are feeling in the current political climate. Finally, she reversed the roles, casting herself as the victim of a chaotic world and me as the one creating unnecessary tension by questioning the post.
This is a textbook example of DARVO, a tactic that deflects accountability, shifts blame, and keeps people trapped in fear-driven narratives. It keeps them from having honest, fact-based conversations and prevents any real understanding of what’s going on around them.
How Brandie Used DARVO on Me
Ironically, despite being an anti-MLM advocate, Brandie used the exact same manipulation tactics when I pushed back on some of her positions. This is a woman who criticizes manipulative marketing tactics in MLMs, yet here she was, employing the very same tactics in our discussion. It’s a stark example of how these patterns can be so ingrained that even those who oppose them can fall into using them.
Deny – When I questioned her promotion of dietitians who endorse processed foods like Clif Z Bars (which recently faced a class-action lawsuit for misleading health claims), she refused to acknowledge the legitimate concerns. Instead, she dismissed it by claiming that caring about food ingredients was more stressful for the body than just eating the food itself—a false dichotomy that undermines any nuance in the conversation, especially when she often critiques the same logical fallacy in other contexts.
Attack – Rather than engaging with my points, she made it personal, implying that I was being antagonistic or bad-faith for even questioning her stance.
Reverse Victim and Offender – Finally, when I didn’t back down, she blocked me, flipping the narrative to make it seem like I was the one causing harm simply by asking questions.
When Therapy Becomes Thought Control: The Weaponization of Mental Health
What makes this dynamic even more interesting is that both my friend in Portland and Brandie, an anti-MLM advocate, are therapists. These conversations have all unfolded within a culture that professes to value feelings, emotional well-being, and mental health awareness. More people are going to therapy than ever before, and an increasing number of people are training to become therapists—mostly women. Currently, around 70-80% of psychologists and therapists are female, and those seeking help are also more likely to be female.
The field has increasingly become a vehicle for ideological activism. Dr. Roger McFillin has spoken extensively about this shift, describing how therapy now often reinforces victimhood narratives rather than fostering resilience. Instead of helping clients process experiences and build coping skills, many therapists nudge them toward predetermined ideological conclusions—especially in areas of identity, oppression, and systemic injustice.
This shift has eroded one of psychology’s most fundamental ethical principles: informed consent. Clients, particularly young and vulnerable individuals, are often funneled into ideological frameworks without realizing it. Under the guise of “affirming care” or “social justice-informed therapy,” therapists may subtly guide them toward specific worldviews rather than offering a full range of perspectives. What should be a process of self-discovery instead becomes thought reform, where questioning the prevailing narrative is framed as harmful or regressive.
Therapy is no longer just political—it has become a mechanism of enforcement. We see this in counseling programs that demand ideological conformity from students, in therapists who blur the line between clinical work and activism, and in public figures like Janja Lalich and Steven Hassan, who claim to expose undue influence while engaging in the same tactics. This is ideological gatekeeping disguised as expertise.
Rather than fostering open exploration, the field is increasingly defined by rigid dogma. Questioning the dominant ideology isn’t framed as critical thinking—it’s labeled as resistance, ignorance, or even harm. And when that happens, dissenting voices aren’t debated; they’re erased. If this trend continues, therapy won’t just be a tool for self-improvement. It will be a tool for social control. It already is.
The Hypocrisy of Selective Skepticism
Brandie and the anti-MLM crowd claim to combat misinformation, yet they overlook a significant issue: the influence of Big Food and Big Pharma on public health narratives.
On her social media story and in private conversations, Brandie has defended dietitians who actively promote ultra-processed foods. Some registered dietitians with large platforms endorse products like Hawaiian Punch and Clif Z Bars as acceptable—even healthy—options.
Clif Z Bars, for example, were recently involved in a $12 million class action settlement for falsely marketing their products as “healthy and nutritious.” These bars are 37% added sugar, essentially sugar bombs.
Yet, a dietitian Brandie supports feeds these bars to her young children, publicly calling them a “healthy snack.” Why is this not considered misinformation?
These conflicts of interest raise serious concerns about industry influence over public health recommendations. Yet, if you question this, you’re labeled anti-science.
This kind of blind faith in authority is no different from religious dogma. The pursuit of truth should always leave room for debate. This also highlights why blindly trusting “credentialed experts” is insufficient. Degrees and titles don’t guarantee that recommendations are free from corporate influence.
Rather than acknowledge these conflicts, Brandie and her followers discredit those asking valid questions, often accusing them of using the “Just Asking Questions” fallacy.
The “Just Asking Questions” Fallacy
A common tactic used to dismiss skepticism is labeling it as the “Just Asking Questions” (JAQ) fallacy. This fallacy occurs when people imply that merely questioning an issue is a form of misinformation or bad faith argumentation.
Many dietitians and anti-MLM advocates are deeply entrenched in mainstream narratives on topics like vaccine safety, climate change, and pharmaceutical efficacy. When skeptics ask pointed questions about these subjects, they are often accused of using JAQing off—a term that suggests they are sowing doubt without providing counter-evidence. The accusation assumes that asking difficult questions is inherently conspiratorial, rather than a legitimate means of inquiry.
But skepticism is not the same as denialism. Critical thinking demands that we interrogate all claims—especially those made by institutions with financial or ideological incentives. Dismissing questions outright only serves to protect entrenched power structures.
The Counterpoint: Intellectual Humility and the Dogma of Data
While it’s vital to engage critically with the information we’re presented, it’s equally crucial to consider the potential pitfalls of blind adherence to any ideology—whether it’s religious, political, or scientific. In the modern age, science and data have often become the new forms of dogma. The scientific community, which prides itself on skepticism and inquiry, is sometimes treated as an unassailable authority—leaving no room for dissent or alternative perspectives.
The worship of science and data as infallible can feel eerily similar to religious dogma. It demands conformity in the name of progress, dismisses alternative viewpoints, and often shuts down debate—all while asserting that it’s in the name of critical thinking and rationality. In this system, the pursuit of truth can ironically become an exercise in tribalism and intellectual rigidity.
What is critical to recognize is that science and reason themselves are not immune to bias, corruption, or influence. Take, for example, the “revolving door” between regulatory agencies and the pharmaceutical industry, which compromises the integrity of public health policies. This conflict of interest is a significant factor in the mistrust surrounding many mainstream health recommendations, especially when we see how corporate interests shape the outcomes of clinical trials, the approval of drugs, or public health initiatives.
Take the nutrition field, for example. The dietitian mentioned earlier endorses Clif Z Bars for her young children, but if you challenge this, you’re accused of being anti-science or fear-mongering.
Similarly, when figures like RFK Jr. highlight pharmaceutical industry ties to regulatory agencies, critics don’t engage with the data. Instead, they attempt to discredit the person asking the questions.
The Real Issue is Deception from Trusted Intuitions
The real misinformation often stems from corporate-backed institutions. Public trust in physicians and hospitals fell from 71.5% in April 2020 to 40.1% in January 2024—not due to misinformation, but because people witnessed firsthand the contradictions, shifting narratives, and financial incentives behind public health decisions. Trust is eroded by deception, not by questioning.
RFK Jr. isn’t “sowing doubt” for the sake of it. He’s pointing out documented cases where pharmaceutical companies have manipulated clinical trials, buried adverse data, and exercised significant influence over regulatory bodies. His book The Real Anthony Fauci outlines a heavily researched case against the unchecked power of Big Pharma and its ties to government agencies. If his claims were false, he would face lawsuits, yet his work continues to spark vital discussions.
True skepticism means demanding better science, not blindly trusting authority. The real danger lies in silencing those who ask critical questions.
Big Food and the Shaming of Health Advocates
A recent study has revealed something I find all too familiar: intimidation tactics used by industries like Big Tobacco, ultra-processed food companies, and alcohol sectors to bully and silence researchers, whistleblowers, and anyone challenging their agenda. This tactic—used by Big Food to discredit critics—reminds me of the way people are shamed or bullied for questioning processed foods or advocating for healthier diets. If you’ve ever pointed out the risks of sugary snacks or fast food, you’ve probably been labeled an extremist, a health-obsessed “wellness warrior,” or worse, a “purity culture” advocate. I can’t help but feel this is just another form of gaslighting, where we’re told that it’s worse to worry about the ingredients in our food than it is to consume those ingredients, even if they are known to contribute to chronic health conditions.
Ironically, this kind of manipulation is the same strategy Big Tobacco used for decades to muddy the waters around the health risks of smoking. And now, ultra-processed food companies are doing the same thing—distracting us from the very real, documented consequences of a poor diet.
Why We Need to Trust Ourselves, Not JUST the Experts
What frustrates me is how the anti-MLM community often jumps on wellness advocates who want to clean up their diets for health reasons. While I agree that MLMs are a breeding ground for manipulation, this should not mean we ignore the very real need to question the food industry’s stranglehold on our diets and health. It’s vital to recognize that not all experts have your best interests at heart. Many of the mainstream recommendations we’re told to follow come from organizations or industries with questionable motives—whether it’s Big Pharma, Big Food, or Big Tobacco. These same industries have a long history of misleading the public, and many of their experts are bought and paid for by corporate interests.
Wanting to improve your diet to manage or reverse chronic health conditions shouldn’t be dismissed as obsessive or extreme. It’s a rational, self-preserving choice that empowers you to take control of your health, even when the mainstream narrative tells you otherwise.
Is This Healing or Just Another High-Control Belief System?
Brandie often talks about “cult recovery” and the importance of psychological resilience. But is she really modeling resilience? Because true resilience isn’t about avoiding discomfort—it’s about engaging with it, questioning your own biases, and standing firm in discussions, even when they challenge your worldview.
Instead, she’s teaching people to coddle their minds. To create ideological echo chambers where questioning the “right” experts is heresy. To avoid any perspective that might cause discomfort. If she’s teaching people to avoid discomfort rather than work through it, I’m not sure how that aligns with the principles of ethical psychotherapy.
True healing requires grappling with discomfort, not running from it. When you teach people to shut down their discomfort rather than confront it, you’re not promoting growth—you’re just pushing them into another high-control belief system.
That’s not healing. That’s just another form of control.
And let’s be real—if your response to fair, thoughtful criticism is to shut down the conversation and block people who used to support you, you haven’t actually deconstructed anything. You’ve just built a new echo chamber with different branding.
The Bigger Picture
This isn’t just about Brandie. It’s about a larger pattern I see in the deconstruction and anti-MLM communities. Many of them claim to be freeing minds, but in reality, they’re just recruiting people into a different kind of ideological purity test.
The message is clear: You’re allowed to be skeptical, but only in the “approved” ways.
That’s not intellectual freedom. That’s just another cult.
Where Do We Go From Here?
We need real conversations about manipulation and misinformation—whether it comes from MLMs, Big Food, Big Pharma, or influencer dietitians who profit from pushing corporate-backed narratives. It means we need to question everything—without replacing one unquestionable authority with another. And we need to be willing to hold all forms of power accountable, not just the ones that fit neatly into our existing beliefs.
Because if we’re not careful, we’ll escape one high-control group only to fall right into another.
Beyond the Glamour: The Dark Reality of the Sex Industry
Welcome back to Taste of Truth Tuesdays. Today’s episode is one that I’ve both been eager and hesitant to share. While I’ve spoken about my journey through faith, fitness and personal transformation that there’s one chapter I’ve largely kept private until now….
For most of my life, I was fed a specific narrative: go to college, get a degree, build a career, and don’t worry about prioritizing marriage or family. Financial independence was the ultimate goal.
After graduating college, I moved from Virginia to Portland, Oregon, to chase my career as a personal trainer, lifestyle coach, and professional circus performer. My income relied on clientele, and while I had busy seasons, nothing was ever truly stable. But with inconsistent income and the ever-present pressure to make ends meet, I found myself in a space that many glamorize but few truly understand—the world of sugar dating.
At first, it didn’t seem that different from the casual dating I was already doing—except now, dinner was covered, and there was a financial incentive. But the deeper I got, the more I realized how unstable and unsafe it was. Most of these men didn’t care about you as a person; they just wanted no-strings-attached access to your body. And when I found myself in situations where I wasn’t in control—where boundaries were ignored, protection was negotiable, and at times, I left empty-handed even after doing my part—I started to see the cracks in the ‘empowerment’ narrative. I remember one night, sitting in my car after being verbally and physically assaulted, I realized I had no one to report it to. No way to warn the next woman. That’s when the illusion fully shattered for me.
That’s why today’s conversation is so important. I’m joined by Sloane Wilson from Exodus Cry, an organization dedicated to exposing the truth about sexual exploitation and advocating for survivors. We’re unpacking the hard truths about the sex industry, the myths that keep women trapped in it, and the cultural shifts that have normalized what should never be considered “just work.”
But we’re also diving into something deeper, faith. Both Sloane and I have gone through our own journeys of deconstruction and reconstruction. She’s seen firsthand how the church can mishandle encountering survivors and how delicate and complex these situations can be.
The Reality of “Sugar Dating”
Some nights felt harmless—like having dinner with a businessman who just wanted company and conversation. But most nights? They were anything but that. The truth is, the fantasy of sugar dating—mutually beneficial, long-term arrangements with financial stability—was just that: a fantasy. Most men weren’t offering monthly allowances or ongoing support. They wanted pay-per-meet agreements—no strings attached, no safety net, just transactional sex. And when survival depended on it, I found myself scrambling to secure the next “daddy.”
I struggled to assert myself, especially in two key areas: insisting on protection and ensuring I was paid upfront. That put me at immense risk—both for my health and my safety. One night, I was forced into acts I didn’t consent to, verbally assaulted, and then left empty-handed. Sitting in my car afterward, I realized something chilling: there was no one to report it to. No way to warn the next girl. No system to hold these men accountable.
Some men had hidden home cameras, recording our time together without my consent. Others were forceful, rough, and used sex toys in ways that crossed every boundary I had. And yet, as awful as those experiences were, I knew I was lucky—because it could have been so much worse.
Most of these men pushed to move conversations off the platform as quickly as possible, demanding explicit photos before agreeing to meet. When you’re in a financial bind, it’s hard to say no. That’s how exploitation thrives—through desperation.
The Trap of a “Luxe” Illusion
Looking back, I wonder—why didn’t I just walk away? Why couldn’t I see, from the beginning, that this wasn’t sustainable? I wasn’t like most women in the industry. I was white, college-educated, and didn’t even have student debt shackling me. My financial stress came from my own reckless spending—maxed-out credit cards and the relentless costs of bodybuilding, a sport I was pouring everything into. So why, with all the options I had, did I keep chasing this?
I think part of it was desperation. The MLM-like promise of sugar dating had me convinced that if I just worked harder, played the game right, and landed the right arrangement, I could have financial security and independence. I put more energy into curating the perfect sugar persona than I ever did into building my personal training business. And maybe, just maybe, I was chasing the mirage of someone close to me—someone who had made sugar dating “work.” I saw her succeed, and I kept believing I could, too.
But there’s another layer. One I don’t love admitting (and one my mom will absolutely deny.) My mother praised me for it. She told me, “I wish I had done this when I was your age.” That kind of validation messes with your perception of right and wrong. It made it seem like I was onto something genius, like I had cracked code other women were too scared or too moralistic to try. Was I subconsciously trying to prove something? Was I filling the void left by emotional neglect?
Or was it just my own damn fault?
That’s the thing about these choices—they never come down to just one reason. It is always more complex. It wasn’t just the financial stress. It wasn’t just my upbringing. It wasn’t just the influence of someone I admired. It was all of it, tangled together, keeping me locked in place. And it took me years to realize that no amount of effort or strategy would turn sugar dating into the safety net I desperately wanted it to be.
The Lie of “Sex Work is Work”
For a long time, I believed the mantra: “sex work is work.” It’s the rallying cry of the sex-positive movement, a phrase meant to legitimize the industry. Prostitution is often called “the oldest profession,” but historically, it has always been a last resort for survival. Women don’t enter this industry because it’s empowering. They do it because they have no better options.
The real harm in prostitution isn’t just about bad working conditions or societal stigma. It’s about dehumanization. When sex is reduced to a transaction, people become commodities. And when we treat people like products to be bought and sold, we strip them of their dignity.
Louise Perry, in The Case Against the Sexual Revolution, makes this point powerfully. She argues that the sex industry’s only real defense is a hollow, commodified version of “liberation”—one that insists, “Everyone consents, everyone is an adult, the women enjoy it, so who are you to judge?” But when consent is the only moral standard, we ignore the broader ethical issue: that people are being treated as means to an end. Consent alone does not erase coercion, exploitation, or harm.
In our postmodern culture, we’ve rejected objective morality and replaced it with a consumerist approach to sex. If both parties “agree,” then anything goes. But this is a dangerous slope—one that allows predatory men to exploit desperate women under the guise of empowerment.
Insights from Recent Research
New research exposes the blurred lines between sugar dating and traditional sex work. A study published in The Journal of Sex Research found that over one-third of sugar babies have engaged in other forms of transactional sex work, such as escorting or stripping. This challenges the narrative that sugar dating is different or “classier” than prostitution. The reality? It operates on the same fundamental exchange.
The study also found that sugar benefactors reported an average of over six arrangements, indicating a revolving door of sugar relationships. For these men, sugar dating is just another avenue for purchasing companionship and sex.
Beyond the emotional toll, sugar dating carries serious legal and personal risks. Legal experts warn that these arrangements can lead to blackmail, coercion, and threats—especially when expectations aren’t met. Many women find themselves in vulnerable situations with no real recourse. The illusion of control is just that—an illusion.
The Flawed Narrative Around Sex Work and Deconstructing Purity Culture
In the deconstruction space, there’s a growing trend of equating sexual liberation with empowerment while rejecting any critique of the sex industry as moral panic. A popular post circulating on International Sex Workers Day exemplifies this mindset, arguing that deconstructing purity culture requires deconstructing any negative views of sex work. The claim? Sex work and sex trafficking are entirely separate, and many big Christian anti-trafficking organizations wrongly conflate the two to push an agenda. The post insists that if a person is not forced, defrauded, or coerced, they are simply making a free choice to engage in sex work. But this argument is deeply flawed when examined through historical context, real-world data, and the experiences of women who have lived through it.
The Demand Problem: Why Legalizing Sex Work Doesn’t Protect Women
One of the most critical oversights in this argument is the failure to acknowledge that sex work is a demand-driven industry. As Louise Perry outlines in The Case Against the Sexual Revolution, countries that have legalized prostitution have seen an increase in trafficking. Why? Because legalizing the industry normalizes the demand for paid sex, and when there aren’t enough willing participants, traffickers step in to fill the gap. Studies show that in places like Germany and the Netherlands, where prostitution is legal, trafficking rates have skyrocketed because the market rewards pimps and exploiters. The idea that sex work can be fully separate from trafficking ignores the economic reality that supply follows demand.
Linda Lovelace’s experience in Deep Throat is a perfect example of this. The film was a massive success, grossing over $600 million, and was hailed as revolutionary at the time. But years later, Lovelace revealed that she had been coerced into performing in the film under violent and abusive conditions. Her book Ordeal exposed the hidden abuse within the industry—an industry that thrives precisely because there is a market for extreme, degrading content. This isn’t an isolated case; countless women have echoed similar stories after leaving the industry, only to be dismissed while they were still in it because they were expected to uphold the “liberation” narrative.
The Exploitation Behind the Industry
Another major flaw in the sex-work-as-liberation argument is the lack of accountability within the industry itself. MindGeek, the corporation behind the world’s largest pornography sites, has faced multiple civil lawsuits for monetizing non-consensual content—including child sexual abuse, rape, revenge pornography, and voyeuristic recordings of women showering. Reports from December 2020 revealed that the platform was infested with videos depicting abuse and that it profited from some of the darkest corners of human sexuality.
The industry thrives on the illusion that all participants are willing, yet it repeatedly fails to ensure consent. The reality is that the vast majority of those in sex work come from backgrounds of financial instability, trauma, or coercion—not from an empowered, freely chosen career path. The notion that sex work is “just another job” ignores how uniquely dangerous, exploitative, and often inescapable it can be.
The Broader Issue: Normalizing Harm Under the Guise of Liberation
This same pattern of dismissing harm under the banner of liberation isn’t exclusive to the sex industry. I recently came across another example in the deconstruction space where an account that advocates for women’s sexual empowerment was documenting her abortion experience on National Abortion Day. She filmed herself taking the abortion pill as if it were nothing—a casual, almost celebratory act. But this kind of messaging erases the medical realities and risks associated with the abortion pill. It ignores the fact that women absolutely should get an ultrasound before taking it to determine gestational age and rule out ectopic pregnancy, which can be fatal if left untreated. Reducing such a serious medical decision to a political performance trivializes the real consequences that many women face.
This connects back to the issue with sex work: the rush to de-stigmatize everything labeled as “empowerment” often leads to a dangerous lack of critical thought. If deconstruction is about questioning harmful narratives, then why aren’t we allowed to question the harm within the sex industry? Why does rejecting purity culture mean embracing an industry that, time and time again, has been built on coercion, abuse, and exploitation?
Deconstructing purity culture shouldn’t mean abandoning discernment. If anything, it should mean taking an even closer look at these industries and asking hard questions about who truly benefits from them. Because when we actually listen to the stories of women who have left sex work, the pattern is clear: what is sold as empowerment often turns out to be exploitation in disguise.
Healing & Advocacy
Looking back, my perspective has completely shifted. The journey out of the sex industry has been long and complicated, but I’m grateful for the clarity I have now. Organizations like Exodus Cry work to expose the realities of the commercial sex trade and fight for real change. And voices like Louise Perry’s are crucial in dismantling the harmful myths that keep this industry alive.
The sexual revolution promised liberation, but for many women, it delivered exploitation instead. The more we normalize the commodification of sex, the more we enable the very systems that harm us. It’s time to rethink everything we’ve been told about “sex work” and start asking: Who really benefits from this industry? Because it’s certainly not the women inside it.
If you’ve ever questioned the narrative around sex work, if you’ve been curious about the reality behind sugar dating, or if you want to hear from someone who’s been there—I invite you to tune in.
It’s time to move beyond the glamour and face the truth.
From religion to politics, why deeply held beliefs trigger defensiveness, outrage, and even hostility—and how we can foster better conversations.
We all have seen how the internet seems to bring out everyone’s inner troll. 🧌
The moment a deeply held belief—whether religious or political—is questioned, people lash out with hostility, aggression, or outright rage. Why does this happen? Why do some people react as if their very identity is under attack?
This season on Taste of Truth, we have been expanding the conversation—because this isn’t just about religion. Political ideologies, social movements, and even scientific debates can trigger the same defensive responses.
Fundamentalist thinking—whether in religion or politics—creates a fear-driven, us-vs-them mentality.
At its most basic, the allure of fundamentalism, whether religious or ideological, liberal or conservative, is that it provides an appealing order to things that are actually disorderly. -Peter Mountford
This hits at something crucial that I’ve written about numerous times before: the human brain craves order, even in the face of chaos. The illusion of control is a powerful psychological driver, and our brains reward it with dopamine. Fundamentalist thinking offers a structured, black-and-white framework that feels safe and predictable, making it incredibly appealing—especially in times of uncertainty. It’s why people cling even harder to rigid beliefs when they feel threatened. Whether in faith or politics, the need for certainty can override openness to new information, leading to the defensive reactions we see when those beliefs are questioned.
The moment someone questions the “truth,” it’s perceived as an existential threat, triggering anxiety, cognitive dissonance, and sometimes outright hostility.
Take a look at the patterns:
Verbal Attacks: When someone questions a core belief, the response can be insults, shouting, or belittling. For example, in religious circles, someone questioning doctrine might be labeled a heretic, while in political spaces, dissenters might be called traitors or bigots.
Social Ostracism: In both fundamentalist religious and political groups, those who challenge the status quo risk being shunned, excommunicated, or “canceled.” A former churchgoer who deconstructs their faith may be cut off from their community, just as someone who questions ideological orthodoxy in politics might lose social standing, friendships, or even career opportunities.
Online Harassment: Social media amplifies these reactions. Question a sacred political narrative? Expect dogpiling. Challenge a religious doctrine? Brace yourself for moral outrage. The internet rewards ideological purity and punishes deviation.
Physical Aggression: In extreme cases, questioning or challenging deeply held beliefs can escalate to threats or violence. History is littered with examples—holy wars, political purges, ideological revolutions—all stemming from the belief that certain ideas must be defended at any cost.
This isn’t just about bad behavior—it’s about psychology. When beliefs become intertwined with identity, disagreement feels like a personal attack. Fundamentalist teachings—whether religious or ideological—reinforce this by instilling fear of deviation:
Fear of Deviation – Straying from the accepted belief system is framed as dangerous, whether it’s framed as spiritual damnation or societal collapse.
Cognitive Dissonance – Encountering opposing viewpoints creates internal discomfort, making people double down rather than reconsider.
Fear of Consequences – Whether it’s eternal hellfire or being cast out by one’s political tribe, the cost of questioning is framed as too high.
Identity Threat – When beliefs define self-worth, changing one’s mind feels like losing a part of oneself.
Social Pressure – Communities reinforce conformity, and breaking from the group’s ideology invites punishment.
When Morality Binds and Blinds
In The Righteous Mind, Jonathan Haidt explains how moral systems don’t just guide our sense of right and wrong—they also bind us to our tribes and blind us to opposing perspectives. Morality evolved not just to help individuals make ethical choices but to reinforce group cohesion. When we share a moral framework with others, it strengthens social bonds and builds trust. But there’s a cost: once we’re deeply embedded in a moral community—whether religious, political, or ideological—we stop seeing outside perspectives clearly.
This is why people react with such hostility when their beliefs are challenged. They aren’t just defending a set of ideas; they’re defending their sense of identity, belonging, and moral righteousness. A challenge to the belief feels like a challenge to the self—and to the entire group they’re part of.
This also explains why fundamentalist thinking isn’t confined to religion. Political movements, activist groups, and even secular ideologies can exhibit the same rigid certainty, group loyalty, and hostility toward outsiders. The more a belief system becomes tied to identity, the more resistant it is to change—and the more aggressive the response when it’s questioned.
The antidote? Intellectual humility. The ability to recognize that our beliefs, no matter how deeply held, might be flawed. That truth-seeking requires engaging with discomfort. That real conversations happen not when we dig in our heels but when we’re willing to ask, What if I’m wrong?
These dynamics explain why deconstruction—whether of faith or political ideology—often leads to intense backlash. It also reminds me of our conversation with Neil Van Leeuwen, author of Religion as Make-Believe. He pointed out that factual beliefs thrive on evidence, but religious and ideological beliefs function differently. When a belief becomes part of group identity, truth often takes a backseat. In fact, sometimes falsehoods serve the group better because they reinforce belonging.
To close down the conversation, let’s talk about healthy communities—whether religious, political, or social—embrace intellectual humility. Here’s what that looks like:
Open Dialogue: Encouraging respectful conversations where differing perspectives are explored rather than attacked.
Supportive Community: Allowing for questions, doubts, and evolving beliefs without fear of punishment.
Personal Reflection: Cultivating a mindset that prioritizes growth over ideological purity.
Interdisciplinary Engagement: Seeking insights from multiple fields rather than reinforcing an echo chamber.
By recognizing these patterns, we can navigate our own beliefs with more self-awareness and engage in discussions that foster curiosity rather than hostility. The question isn’t whether we hold tightly to certain beliefs—it’s whether we’re willing to interrogate why.
So, what’s one belief you’ve held onto tightly that you later questioned?
As we gather around our holiday tables, indulging in sweet treats and sipping warm drinks, there’s something deeply unsettling happening behind the scenes of what we consume every day. A recent study has revealed something I find all too familiar: intimidation tactics used by industries like Big Tobacco, ultra-processed food companies, and alcohol sectors to bully and silence researchers, whistleblowers, and anyone challenging their agenda.
These industries have a long history of using misinformation, manufactured doubt, and emotional manipulation to protect their profits—and it’s not just limited to public health campaigns. This plays out in everyday conversations, too. It’s a pattern that many of us have experienced firsthand, especially those who advocate for healthier lifestyles and more transparency in what we put in our bodies.
A Christmas Paradox: Big Food’s Gaslighting & the Anti-MLM Pushback
This tactic—used by Big Food to discredit critics—reminds me of the way people are shamed or bullied for questioning processed foods or advocating for healthier diets. If you’ve ever pointed out the risks of sugary snacks or fast food, you’ve probably been labeled an extremist, a health-obsessed “wellness warrior,” or worse, a “purity culture” advocate. I can’t help but feel this is just another form of gaslighting, where we’re told that it’s worse to worry about the ingredients in our food than it is to consume those ingredients, even if they are known to contribute to chronic health conditions.
Ironically, this kind of manipulation is the same strategy Big Tobacco used for decades to muddy the waters around the health risks of smoking. And now, ultra-processed food companies are doing the same thing—distracting us from the very real, documented consequences of a poor diet.
Why We Need to Trust Ourselves, Not the Experts
What frustrates me is how the anti-MLM community often jumps on wellness advocates who want to clean up their diets for health reasons. While I agree that MLMs are a breeding ground for manipulation, this should not mean we ignore the very real need to question the food industry’s stranglehold on our diets and health. It’s vital to recognize that not all experts have your best interests at heart. Many of the mainstream recommendations we’re told to follow come from organizations or industries with questionable motives—whether it’s Big Pharma, Big Food, or Big Tobacco. These same industries have a long history of misleading the public, and many of their experts are bought and paid for by corporate interests.
Wanting to improve your diet to manage or reverse chronic health conditions shouldn’t be dismissed as obsessive or extreme. It’s a rational, self-preserving choice that empowers you to take control of your health, even when the mainstream narrative tells you otherwise.
Unwrapping the Truth This Holiday Season
This holiday season, let’s unwrap a new perspective: critical thinking over consumerism, authenticity over convenience, and self-empowerment over external pressures. It’s time we stop letting industries dictate our health choices and start reclaiming agency in what we put into our bodies.
If you’ve ever been gaslighted for your food choices, or made to feel like you’re ‘too much’ for caring about your health, know you’re not alone. The more we learn about these intimidation tactics, the better equipped we’ll be to call them out.
As we approach the new year, let’s challenge the status quo—questioning not just what’s on our plates, but the motives of the systems that feed us.
We’re back! After a transformative and eye-opening second season, I’m excited to announce that Season 3 of Taste of Truth Tuesdays will kick off on December 31st. (Audio says Jan 7th, which was the original start date, I bumped it up a week.) This season promises to be packed with even more riveting conversations and insightful discussions. We’re diving into the complexities of spirituality, healing, activism, mental health, body image, and the power dynamics that shape our lives.
Here’s a sneak peek at the incredible guests you’ll hear from in the upcoming season:
Connie A. Baker: Spiritual and Religious Abuse
Connie A. Baker brings her expertise and personal experience to discuss the destructive impacts of spiritually abusive messages. These messages often erode our self-trust, leaving us vulnerable to further harm. In our conversation, we’ll explore the process of recovering from spiritual abuse and why it’s essential not to rush this journey. Connie will help us understand how survivors—especially those of us with a default setting of ‘push through’—can slow down and approach the healing process with patience. This wisdom is invaluable for true recovery, and I can’t wait for you to hear Connie’s insights.
Yasmine Mohammed: Escaping Radical Islam and Advocating for Women’s Rights
Yasmine Mohammed, a human rights activist and author of Unveiled: How Western Liberals Empower Radical Islam, joins me to share her powerful story. After escaping a forced, abusive marriage to an Al-Qaeda operative, Yasmine became an advocate for women’s rights. Through her non-profit organization, Free Hearts, Free Minds, she works tirelessly to support individuals seeking freedom from oppressive environments. Her memoir and activism offer a deeply personal and courageous perspective on overcoming adversity and empowering women. Her journey is one of survival, strength, and defiance.
Leah Denton: Therapy Harm and Power Dynamics in Mental Health
Leah Denton, the brilliant host of Psycho/Therapy podcast, will bring her deep insights into the harm that can occur within the therapeutic space and pastoral counseling. Leah, a survivor of therapy harm herself, shines a light on the ethical and systemic flaws within the mental health industry. She amplifies the voices of those who’ve been silenced and challenges us to rethink the power dynamics that can influence our healing. Leah’s work is a powerful call to action for better, more ethical care in therapy and beyond.
The Wellbeing Doctors: Body Image and Social Media’s Impact on Mental Health
Dr. Hannah Jarman and Ms. Claudia Liu, the dynamic team behind The Wellbeing Doctors, will discuss the intersection of body image, disordered eating, and the profound impact that social media has on our mental health. In their research, they’ve uncovered how active engagement with peers on social media can immediately reduce body image satisfaction, particularly for women. Together, we’ll explore how we need to redefine both beauty and health in ways that promote our true well-being, beyond appearances.
Wellness with Jaqui: The Real Story Behind Nutrition Research
Jaqui is back to break down the often-confusing world of nutrition research. If you’ve ever been baffled by conflicting diet headlines, this episode is for you. Jaqui will help us understand why nutrition research can be so complex, and how ‘statistical significance’ might not always mean what we think it does. This episode will bring clarity to the world of nutrition science and challenge the headlines we often see.
Franklin O’Kanu: Bridging Science, Spirituality, and Practical Wisdom
Franklin O’Kanu, also known as The Alchemik Pharmacist, is the founder of Unorthodoxy, a Substack that explores the spiritual dimensions of modern life through a holistic lens. With a Doctorate in Pharmacy and a background that bridges Pentecostal Christianity, Eastern philosophies, quantum physics, and Jungian psychology, Franklin offers a truly unique perspective. We’ll dive into his journey—from challenging conventional views during the pandemic to crafting a plan rooted in spiritual and natural principles. Franklin’s exploration of science, spirituality, and practical wisdom is sure to offer deep insights and foster a deeper understanding of the world around us.
This season is going to be a wild ride, full of wisdom, courage, and deep dives into essential topics that will challenge and inspire you. Don’t miss out on the launch of Taste of Truth Tuesdays Season 3 on December 31st! Make sure you’re subscribed, so you never miss an episode.
For many, the term “deconstruction” has come to represent a deeply personal process of questioning inherited beliefs, especially in the context of religion. While there’s no official “deconstruction community,” it has become a popular buzzword online, flourishing in spaces like Instagram, TikTok, and podcasts. (The New Evangelicals,Dr. Pete Enns (The Bible for Normal People), Eve was framed,Jesus Unfollower, Dr. Laura Anderson just to name a few.) These platforms provide room to question everything and dismantle rigid systems of belief—at least in theory.
But what happens when these communities become echo chambers of their own? Instead of fostering true intellectual freedom, the deconstruction movement often serves as a pipeline into new forms of dogma. Rather than encouraging critical thinking, it frequently replicates the same tribalism and groupthink that so many participants are trying to escape.
This is not growth. It’s trading one set of chains for another.
From Evangelicalism to Progressive Extremism
It’s ironic: people leave far-right evangelical Christianity believing they’ve found freedom, only to stumble into another extreme—progressive leftist ideologies. Why does this happen?
To understand this, we need to step back and look at human nature. Political scientists have found that public opinion is shaped far more by group identity than by self-interest. As Jonathan Haidt explains in The Righteous Mind, politics is deeply tribal. We’re hardwired to align with groups, not necessarily because they offer truth, but because they provide belonging.
This tribal impulse is magnified in the context of deconstruction. Many who leave evangelical Christianity are grappling with disillusionment, loss, and a hunger for community. For some, the progressive left offers a sense of safety and a clear moral framework, mirroring what they once found in their faith. The partisan brain, already trained to see the world in “us versus them” terms, naturally clings to another tribe rather than embracing the discomfort of uncertainty.
Research even suggests that extreme partisanship may be addictive. Our brains are rewarded for performing the mental gymnastics that protect us from beliefs we don’t want to confront. This dynamic—coupled with the fear of being ostracized by a new community—creates an environment where dissenting voices are silenced, and ideological purity becomes the new gospel.
Woke Ideology as a Secular Faith: A Closer Look
John McWhorter argues that wokeism functions like a full-fledged religion. It provides a moral framework that mirrors traditional religious beliefs. Instead of concepts like original sin, wokeism offers “privilege,” positioning those with it as morally compromised. In place of rituals like prayer, adherents perform acts like confessing their biases. And, similar to the salvation promised in traditional religions, salvation in wokeism comes through activism and striving for societal change. For McWhorter, this structure offers a sense of moral clarity and purpose, but the movement’s refusal to tolerate dissent makes it dangerous. He suggests, “What we’re seeing isn’t a quest for justice but a demand for unquestioning orthodoxy.”
Keep your eyes 👀out for that blog post, for it will be coming soon, and it will be called “Oh Woke night, The Sacred Beliefs of the Left”
Fragility and the “Three Great Untruths”
The allure of the deconstruction space isn’t just about leaving religion; it’s about embracing a new narrative. But narratives, like dogmas, can distort reality when they’re based on false premises. Greg Lukianoff and Jonathan Haidt explore this in their book The Coddling of the American Mind, identifying three “Great Untruths” that have come to dominate cultural discourse:
“What doesn’t kill you makes you weaker.”
“Always trust your feelings.”
“Life is a battle between good people and evil people.”
These untruths encourage fragility, discourage critical thinking, and foster an “us versus them” mentality. They create a world where discomfort is seen as harmful, emotions override evidence, and disagreement is equated with moral failure.
Sound familiar? For anyone who grew up in evangelical circles, these patterns mirror the same rigidity and moral absolutism they left behind. And yet, these same traits are now pervasive in parts of the deconstruction space. This creates an ironic cycle: people flee one form of oppression, only to adopt another, packaged in new language but rooted in the same fear-based thinking.
One of the most seductive ideas in the deconstruction movement is the belief in reason as the ultimate guide to truth. On the surface, this sounds like an antidote to dogma. But here’s the catch: reason isn’t the unbiased tool we like to imagine.
French cognitive scientists Hugo Mercier and Dan Sperber argue that reasoning didn’t evolve to help us discover truth. Instead, it evolved for argumentation—to persuade others and protect our own beliefs. This explains why confirmation bias isn’t just a quirk of human psychology; it’s a feature of our argumentative minds.
As individuals, we’re not wired to produce open-minded, truth-seeking reasoning—especially when our identity or reputation is on the line. This is why intellectual and ideological diversity is so important in any truth-seeking community. Without it, reasoning becomes a tool for reinforcing tribal loyalty, not uncovering deeper truths.
The philosopher John Stuart Mill captured this in On Liberty, arguing that free speech and open debate are essential for discovering truth. Mill believed that truth isn’t static or simple; it emerges when differing perspectives clash, forcing ideas to be tested, refined, and strengthened. Worshiping reason as an infallible guide is, in itself, a kind of faith—one as flawed and potentially dangerous as religious dogmatism.
The Rise of the Fake Intellectual
2020 and the pandemic didn’t just disrupt our lives; it disrupted how we think about authority and expertise. Franklin O’Kanu, in his Substack UNORTHODOXY, describes the emergence of a new archetype: the “fake intellectual.”
These individuals position themselves as ultimate authorities, wielding data and studies to validate their perspectives. But often, their arguments lack intellectual rigor. They cherry-pick evidence, appeal to emotion, and create the illusion of expertise without true depth.
In the realm of public health and pharmaceuticals, there’s a well-documented phenomenon known as the “revolving door” between regulatory agencies and the pharmaceutical industry. This term refers to the cyclical movement of personnel between roles as regulators or policymakers and positions within the industries they oversee.
What Is the Revolving Door?
The revolving door concept highlights a pattern where high-ranking officials from organizations such as the CDC (Centers for Disease Control and Prevention) and the FDA (Food and Drug Administration) transition into influential roles within pharmaceutical companies, and vice versa. This fluid movement raises critical questions about the integrity and impartiality of regulatory oversight.
The deconstruction space is fertile ground for this phenomenon. Disillusioned individuals, hungry for guidance, are particularly vulnerable to voices that seem authoritative. But the rise of fake intellectuals doesn’t just mislead; it stifles genuine curiosity and critical thinking, replacing one form of blind faith with another.
A Call for Intellectual Diversity
If the goal of deconstruction is freedom, then it must embrace intellectual diversity. True growth happens when we allow our ideas to be challenged—when we resist the urge to label dissenters as enemies and instead engage with them in good faith.
This is why Mill’s defense of free speech is more important than ever. Truth isn’t found in the safety of ideological purity; it’s forged in the discomfort of debate. Communities that discourage dissent are not liberating—they’re suffocating.
Conclusion: Toward True Freedom
Deconstruction should be a crossroads, not a pipeline. It’s an opportunity to question everything—including the ideologies we’re tempted to adopt in place of the ones we’ve left behind.
To truly grow, we must embrace complexity, engage with opposing perspectives, and remain humble in the face of our own limitations. The path to freedom isn’t about finding the “right” tribe—it’s about stepping beyond tribes altogether and seeking truth with courage, curiosity, and an open mind.
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